We’re always looking to connect with fans of the beautiful game to provide them new ways show their support.
So when the opportunity to collaborate with Cincinnati-based supporters group Die Innenstadt arrose, it seemed like a match made in soccer-supporting heaven.
As one of the largest independent supporter group for our local MLS side, FC Cincinnati, Die Innenstadt have played a large part in shaping the blooming culture surrounding the club. Their name, meaning the “Inner City”, pays homage to their roots in Cincinnati’s urban core and the city’s prominent German heritage. And they’ve long maintained a focus on championing the rebirth and progress of the Queen City — a cause near and dear to our hearts here at Added Time.
So what did we whip up together?
When it came time to the come up with the design for our wristband collaboration with Die Innenstadt, we turned to their groups’ eclectic collection of membership scarves. On one side we took inspiration from their 2018 scarf, placing the group’s initialed lettermark over top a blue-tinged background of Bavarian diamonds. The reverse features the orange latticework covered in white vines from their 2020 scarf, a nod to the the shaded outdoor biergarten of DI’s longtime away matchday bar, Mecklenburg Gardens.
Ever socially conscious, Die Innenstadt has also pledged to donate $2 from the sale of each wristband to local charity, It Starts with the Shoes. The soccer-focused non-profit looks “to provide shoes, equipment, gear, nutrition, training, tansportation, and facilities for those who otherwise can’t afford to play soccer”.
For supporters of the Orange and Blue who want to sport the new reversible design at TQL Stadium, you can pick one up at Die Innenstadt’s pre-match festivities starting this Saturday, July 31, 2021, at the Sam Adams Tap Room in the West End. They’ll also be available at future away day watch parties at Mecklenburg Gardens and in their online store.
Interested in partnering with Added Time Outfitters to produce a unique, one-of-a-kind wristband for your supporters group, youth club, or soccer organization? Let’s talk! You can more about the process — and even fill out the interest form — on our Collaborations page.
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